NOTE: 500 level courses require graduate standing

____________________________________________________________________________________________________________

Marketing

Location: 2202 UH; Phone: (312) 996-2680. For some courses in the Department of Mangerial Studies, priority in enrollment will be given to students whose college or curriculum requires that course. Other students who meet the prerequisites may be accommodated during late registration as space permits. Part-time evening MBA students may be given priority in registration for evening MBA course sections.

MKTG     360            Introduction to Marketing
         3 hours.
        Prerequisite(s): ENGL 161 and MATH 160 and ECON 218. Restricted to Economics, Finance, Accounting, Bus Admin-Undeclared, Engineering Management, Information & Decision Sci, Marketing, Summer Session, Entrepreneurship, and Management. Not intended for Bachelor of Arts.   

MKTG     452            Principles of Retailing
         3 hours.
        Prerequisite(s): MKTG 360. Restricted to Business Administration, and External Education.   

MKTG     461            Consumer Market Behavior
         3 hours.
        Prerequisite(s): MKTG 360 or consent of the instructor. Restricted to Business Administration, and External Education.   

MKTG     462            Marketing Research
         3 hours.
        Prerequisite(s): MKTG 360 and IDS 270. Restricted to Business Administration, and External Education.   

MKTG     465            Strategic Marketing Planning and Management
         3 hours.
        Prerequisite(s): 15 hours of marketing. Restricted to Business Administration, and External Education.   

MKTG     469            Global Marketing
         3 hours.
        Prerequisite(s): MKTG 360 and BA 200; or consent of the instructor. Restricted to Business Administration, and External Education.   

MKTG     474            Advertising and Sales Promotion
         3 hours.
        Prerequisite(s): MKTG 461 or consent of the instructor. Restricted to Business Administration, and External Education.   

MKTG     499            Independent Study in Marketing
         3 hours.
        May be repeated to a maximum of 12 hours. Students may register in more than one section per term. Prerequisite(s): Major in marketing. Consent of the head of the department and the instructor must be obtained prior to registration. Restricted to Business Administration, and External Education.  Instructor Approval Required 

MKTG     500            Introduction to Marketing
         4 hours.
        Credit is not given for MKTG 500 if the student has credit for MBA 506. Prerequisite(s): Graduate standing in the College of Business Administration or consent of the instructor. Restricted to Accounting, Business Administration (MBA), and Management Information Systems. Not intended for Undergrad - Chicago, and Undergrad Non-Degree Chicago.   

MKTG     574            Product Planning
         4 hours.
        Prerequisite(s): MKTG 500. Restricted to Business Administration (MBA).   

MKTG     596            Independent Study in Marketing
         1 TO 4 hours.
        May be repeated. Students may register in more than one section per term. Prerequisite(s): Enrollment by petition to the Director of the MBA program. Restricted to Business Administration (MBA).  Instructor Approval Required 

MKTG     599            Ph.D. Thesis Research
         0 TO 16 hours.
        Satisfactory/Unsatisfactory grading only. May be repeated. Students may register in more than one section per term. Prerequisite(s): Consent of the instructor. Restricted to Business Administration.